Fashion BRAND and Catalog – F-Silk

About

From being a shield from the heat for the Pharaohs in Egypt through the role of seduction during the Chinese Song dynasty to being an ultimate high-class toy in Victorian England – hand fans are much more than a way to cool yourself during a hot day.

We set out to design a brand ID that reflected the practical yet elegant nature of F-Silk’s hand fans. In designing the brand’s catalog and logo, we opted for a minimalist approach that revealed just enough to intrigue potential clients and draw their attention to F-Silk’s products.

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